Episodes
March 2, 2021
123: How to Spot the Guilty Culprit From This Type of Media Response: Tells from Ted Cruz to Andrew Cuomo
Whenever there is a crisis, there is often the truth, and then there is the story we hear. Managing a crisis in the age of social media isn't easy, especially when there are so many people with an opinion and a Twitter accou…
Feb. 23, 2021
122: How to Use Social Media In Emergency Situations: Winter Storm Edition
Power outages and no running water have left Texas and other parts of the South reeling from the effects of a deep freeze in mid-February that has created a huge communication need for services that meet the most basic needs…
Feb. 16, 2021
121: The Absolute Best Response For a Friend Diagnosed with an Illness
Just found out your dear friend or family member was giving a scary diagnosis? Do you not know how to deal with it? Wondering how to respond? This episode is here to help. A deeply personal episode about how to respond to a …
Feb. 9, 2021
120: One Piece of Content You Don't Want to Miss Sharing This Month
The first day of February opens a month that offers many opportunities to acknowledge the achievements and struggles of this group, both past and present. In this episode, why many companies and organizations may choose to o…
Feb. 2, 2021
119: How to Manage Communications When You Work For a Difficult Boss with Dr. Abby Medcalf
Sometimes the hardest part of dealing with a bad news story for communicators, is dealing with a boss whose opinions or behavior become the story. In an episode inspired by the recent story of the CEO of a restaurant group w…
Jan. 26, 2021
118: How to Deliver Bad News
Is there anything worse than having to deliver a message to someone when you know they don’t want to hear it? Not only is it one of the most dreadful conversations you can have, it can also lead to permanent pain if not hand…
Jan. 19, 2021
117: Damage Control: How to Recover from a Tainted Reputation with Warren Weeks
There does come a point when someone’s behavior puts them in a place of no return when it comes to the acceptance of the public. But where is that line? And who draws it? Was it wrong to attend President Donald Trump’s speec…
Jan. 12, 2021
116: What Executives Should Know About Speaking Out on Politics and Social Issues
There were a lot of questions surrounding the storming of the U.S. Capitol last week. Of the many—what should my company say, if anything, about the events in Washington, D.C.? My guest, Anthony Hayes, sets out a strategy fo…
Jan. 5, 2021
115: The ONE Word That Will Stop a Crisis Dead in its Tracks
After Hilaria (ahem, Hillary) Baldwin became the subject of a huge, trending news story during one of the slowest news weeks of the year—she and husband Alec needed a solid response plan. One course of action, of course, wou…
Dec. 29, 2020
114: COVID-19 Communications: The Best Advice from PR Experts
The third part of a series on the best communication tactics during COVID-19, these are episodes I am replaying that are still relevant today as they were in the spring of 2020.* I have assembled a group of savvy professiona…
Dec. 22, 2020
113: How to Lead In a Time of the Coronavirus: 7 Ways to Inspire Confidence
The second part of a series on the best communication tactics during COVID-19, these are episodes I am replaying that are still relevant today as they were in March 2020. The focus is on leadership during the pandemic. Even …
Dec. 15, 2020
112: How to Write for COVID-19 with Ann Wylie
Communicators who have been responding to the outbreak of the coronavirus since last spring know how stressful it can be to write the content about your organization's ongoing response. I hear you. That is why I launched the…
Dec. 8, 2020
111: How to Respond to a Grieving Friend
Knowing how to respond when a friend mourns the loss of a loved one can be confusing. People struggle to find the right words to say or to the right thing to do to help a friend cope with grief. Many do not know how to help …
Dec. 6, 2020
Bonus: 🎁 Tips for Sending a Holiday Card on Behalf of Your Business 🎄
A holiday primer for sending a holiday card on behalf of your business—the 2020 edition. Should you send a holiday card this year? Do you send a Christmas, holiday, or E-card? And Hanukkah and Kwanza? Who to send a card to, …
Dec. 1, 2020
110: When to Stop Talking: A strategy for gaining control in any conversation
We’re all over-talkers. But not knowing when to shut up can lead to bigger problems. In this episode Molly shares the importance of knowing when to stop talking in a discussion, argument or negotiation so that you don't crea…
Nov. 24, 2020
109: Royal PR Lessons from Netflix's The Crown
According to this week’s guest, the British royal family has the greatest long-term brand of any organization. Hard to argue with public relations strategist Julia Angelen Joy. Not only is she an ardent follower of the Winds…
Nov. 17, 2020
108: What is Parler? Everything you need to know about this social network with all the buzz
The hottest social media app on the market has exploded amid growing frustration over the alleged censorship of pro-conservative posts by Facebook and Twitter. So what is Parler about and who is using it? Listen to hear ever…
Nov. 10, 2020
107: The ONE Winning Strategy I Found in the Chaos of the 2020 Election
An estimated 161 million Americans took the polls—either by mail or in-person—to elect a president. What happened after that was a week of division and confusion. One president-elect is declared, the other says, "Not so fast…
Nov. 3, 2020
106: The Art of the Great Media Interview with Warren Weeks
According to my guest, there are no natural-born experts when it comes to dealing with the media. Even the legends need help speaking in front of the camera. Why is it then, that so many people who are in a position to speak…
Oct. 27, 2020
105: The Trick to the Perfect Response That Stops a Crisis
In an interview that made headlines last week, 60 Minutes correspondent Leslie Stahl asked President Trump, "Are you ready for some tough questions?" Whether he was or not, viewers will never know because Trump left the inte…
Oct. 20, 2020
104: How to Memorize a Speech in 7 Easy Steps
During the recent confirmation hearings, Sen. John Cornyn, R-Texas, asked Supreme Court nominee Amy Coney Barrett to show the notes she was working from while answering questions for the past few hours. She held up a blank b…
Oct. 13, 2020
103: 3 Signs Someone Is Trying to Bait You (and How Not to Take It)
If you watched the first presidential debate in 2020, you may have felt like you were watching history - a train wreck of historic proportions. For 90 minutes President Trump repeatedly interjected and clashed with former Vi…
Oct. 6, 2020
102: Truth or Trumped-Up? A Hospital Visit Leads to a Lesson in Transparency
With the rising demand for transparency from the public, organizations and their leaders are learning the importance of interacting openly and honestly with their stakeholders. The leaders and organizations who interact open…
Sept. 29, 2020
101: How to Admit Your Mistakes: The Ellen DeGeneres Apology
Everyone makes mistakes. However, not everyone admits to making them, and that can lead to much bigger problems. Talk show host Ellen DeGeneres used the opening monologue of her season premiere to address her role allegatio…