Download the Indestructible PR® Response Framework and kickstart your effective crisis response planning
June 2, 2020

84: A Crisis Response Case Study: Minneapolis Police & George Floyd

84: A Crisis Response Case Study: Minneapolis Police & George Floyd

The emotions are raw, the disbelieving television coverage from the protests and riots over George Floyd's death is fresh.

In such a tragic and confusing time, one thing is clear - the actions from four officers from the Minneapolis Police Department created a nationwide outrage that spilled onto the streets of Minneapolis and St. Paul, Minnesota, and eventually, cities across the country. But did the department's response have a hand in adding to the violence or disorder?

 

In today’s episode, a three-step process for rapid response. Key communication tactics to insert into crisis management plans to help reduce the threat of a crisis, not incite one.

 

Mentioned in this episode: 

 

 We Work tweet in response to Molly McPherson tweet & Julia Joy reply.

 

© Molly McPherson 2020

Join Molly on Patreon for even deeper dives into celebrity PR strategies and exclusive live sessions!

Follow Molly for daily updates and more PR insights:

© 2024 The PR Breakdown with Molly McPherson