Actor, writer, and director Ben Affleck recently went on a promotion tour for his film The Tender Bar.
One line from Affleck's over two-hour interview with Howard Stern went viral, causing even bigger problems for him and the filmmakers.
To repair the damage caused by his comments regarding his ex-wife, Jennifer Garner, Affleck must spend the rest of the publicity tour in damage control mode.
In this episode, we discuss three key lessons for anyone preparing for an important media interview.
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01:43 - What are the rules of a media interview nowadays?
01:45 - Is Ben Affleck as bad as the press is making out from last week's Howard Stern Interview?
04:39 - My favorite Ben Affleck line in a film.
06:51 - Lesson 1
08:57 - Lesson 2
11:55 - Lesson 3
21:53 - Indestructible PR Tip