The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson pulls back the curtain on the PR moves driving today's biggest stories. Join Molly each week as she decodes the strategy behind the headlines, revealing the hidden tactics at play. With her insider perspective, you’ll learn why these PR moves matter, who’s calli...

Recent Episodes

Jan. 6, 2026

The Distraction That Derailed a Re-Election Campaign: Tim Walz vs Trump

This week, Minnesota Governor Tim Walz abruptly ended his bid for a third term. This episode was recorded four days earlier during a live conversation and, in hindsight, it explains exactly why this outcome was almost inevita...
Dec. 30, 2025

Most Listened to Episode of 2025 - Inside The Blake Lively–Justin Baldoni PR War

This is the most downloaded episode of the year, resurfaced for the holiday week because the fallout is still unfolding in real time. Breaking down the Hollywood power struggle between Blake Lively and Justin Baldoni, with Ry...
Dec. 23, 2025

The Top PR Wins and Fails of 2025: Part Two

This is the main event of Molly's Top PR Wins and Fails of 2025 series, recorded live on Substack (aired Friday, December 19) and built around the stories that truly owned the year: culture-war outrage that turned into real market impact, celebrity reputations getting torched (sometimes by their ow…
Dec. 17, 2025

The Top PR Wins and Fails of 2025: Part One

This week’s episode kicks off Part One of The Top PR Wins and Fails of 2025 by pulling straight from the headlines and social media feeds that dominated the year. Instead of rehashing scandals, it digs into the decisions behi...
Dec. 9, 2025

The PR Hits, Misses, and Face Plants You Missed This Week

This week’s episode gives you a front row seat to my Friday live sessions, where culture, crisis, and community collide in the best possible way. Think of it as a sampler plate of reputational highs and lows. Some hits. Some ...
Dec. 2, 2025

The Essay That Split a Kennedy Dynasty: What Tatiana Schlossberg Revealed

A close look at Tatiana Schlossberg's viral New Yorker essay, A Battle with My Blood. It is an emotional piece that blends grief, legacy, and quiet fury, and it signals a deeper shift inside the Kennedy family. The episode walks through the layers of the essay and the choices behind it. From the sh…