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The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson pulls back the curtain on the PR moves driving today's biggest stories. Join Molly each week as she decodes the strategy behind the headlines, revealing the hidden tactics at play. With her insider perspective, you’ll learn why these PR moves matter, who’s calli...

Recent Episodes

Jan. 15, 2025

295: L.A. Mayor Karen Bass is Bad in a Crisis. Here's Why

The episode examines the mismanagement of communication during the recent LA wildfires, focusing on Mayor Karen Bass's absence during the crisis and the subsequent erosion of public trust. Key lessons in crisis communication…
Jan. 8, 2025

294: Behind the Spin: Blake Lively, Justin Baldoni, and the High-Stakes PR Showdown

Amid the glamorous yet ruthless world of Hollywood, Blake Lively and Justin Baldoni find themselves embroiled in a high-profile legal battle stemming from the adaptation of Colleen Hoover’s novel, “It Ends With Us.” The epis…
Dec. 18, 2024

293: Year in Review: 2024's Disasters, Recoveries, and Lessons Learned

They’re back and ready to dissect the year’s biggest communications fiascos. I’m joined by Warren Weeks and John Perenack, my Candian colleagues in crisis behind the Reputation Town podcast, to break down 2024’s most cringe-…
Dec. 11, 2024

292: Breaking Down Jay-Z’s PR Strategy In His Statement Denying Allegations

Is Jay-Z truly a victim? Or is this a masterful PR strategy? This episode analyzes Jay-Z’s bold statement denying recent allegations and the strategy behind his fiery words. Hear how Jay-Z frames the accusations as absurd an…
Dec. 4, 2024

291: Top 5 Controversies Surrounding Wicked Movie and Their PR Lesson

When controversies swirl, smart PR can turn turbulence into triumph. In this episode, dive into how Universal Pictures and the Wicked team transformed five headline-grabbing challenges into opportunities to strengthen the fi…
Nov. 27, 2024

290: Silent vs. Vocal: Zach Bryan and Brianna LaPaglia's Breakup PR Battle

Send us a text The Zach Bryan and Brianna "Chicken Fry" LaPaglia breakup has become a masterclass in contrasting PR strategies, pitting traditional celebrity discretion against modern social media transparency. As country mu…